[GET] Drayton Bird's 51 Helpful Marketing Ideas Vol 1 & 2

Discussion in 'Member Downloads' started by m457312, Mar 16, 2016.

  1. m457312

    m457312 Well-Known Member

    Joined:
    Feb 7, 2013
    Messages:
    43
    Likes Received:
    441
    Trophy Points:
    53
    Drayton Bird's 51 Helpful Marketing Ideas
    Drayton Bird's 51 Missing Helpful Marketing Ideas (aka Vol 2)


    Code:
    hxxps://s3.amazonaws.com/Complete_Works/Complete+Works+of+Drayton+Bird/Written+Stuff+for+Complete+Works/51+Helpful+Ideas+Vol+2.pdf
    
    hxxp://www.draytonbird.net/helpful_ideas_book_2011.pdf 
    Please change xx to tt
     
    #1
  2. fedup

    fedup Active Member

    Joined:
    Jul 14, 2013
    Messages:
    357
    Likes Received:
    200
    Trophy Points:
    43
    These are pretty long. Anything useful in there, they are five years old it seems. I appreciate the share OP.
     
    #2
  3. garyk1968

    garyk1968 Well-Known Member

    Joined:
    Aug 6, 2011
    Messages:
    209
    Likes Received:
    252
    Trophy Points:
    63
    Well drayton is a direct response copywriter of old and a legend in direct marketing.

    So the fundamentals will still apply, I still read Collier/Sackheim/Ogilvy/Halbert for copywriting inspiration and their stuff is *decades* old.
     
    #3
  4. GordonShumway

    GordonShumway Well-Known Member

    Joined:
    Aug 22, 2009
    Messages:
    642
    Likes Received:
    1,615
    Trophy Points:
    93
    Occupation:
    I am a full time website developer, SEO specialist
    Location:
    GeoSync Orbit
    Agreed garyk

    Thinking that this is a couple years old so it makes it not worth the digital paper it is written on is a very bad premise. Much of the best marketing is just reworking of principles that were thought up, tested and refined ages ago.

    Drayton has made a lot of money both for himself and for those he has worked for. Unless you are a marketing wiz, his knowledge is just as valuable today as it was when he wrote this stuff.

    Anyone that wants to sell a product, service or even themselves, can learn from many of the masters that have gone before us.

    I have been writing copy for a long time and still seeing refreshers from others is key to sparking ideas and ways of doing things.

    Thanks for the share.

    G.S.
     
    #4

Share This Page